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Time to make an auspicious move
Festive times are considered by for making a move and investing in real estate. Industry players also offer the best deals during the festive season
The festive season offers best of everything, and when it comes to buying and investing in real estate, there is no better time. With high demand for properties across segments, buyers and investors are looking at investing during the festive season. The demand and supply for homes, too, has been playing a significant role in the push for real estate. The real estate market has been witnessing a high festive demand and is only expected to rise further in the coming days.
“Festivals in India are the most auspicious time to embark on new journeys, and owning a home is a true milestone of prosperity and togetherness. At Central Park, we transcend four walls to craft elevated lifestyles with superior crafts-manship, advanced security, sustainable practices, and bespoke hospitality. To-day, demand is gravitating toward larger, well-connected homes that offer vibrant communities and holistic lifestyle ame-nities a reflection of rising aspirations and stronger purchasing power. With supportive policies and festive optimism, we remain committed to delivering not just homes, but enduring joy and harmony,” shares Ankush Kaul, president, sales, marketing, and CRM, Central Park.
The festive season has started on the right note and is expected to continue with a similar zeal.
Time for long term commitment
“Festive seasons in India have always been a time for families to make long-term commitments, and this year is no different. With the recent GST cut cre-ating a more enabling environment, we are witnessing strong demand across tier 2 and 3 markets. The growing preference for sustainable, well-planned communities is further shaping buyer choices, reflecting both lifestyle aspirations and long-term value,” says Amrita Gupta, director of Manglam Group.
The festive season has always been a defining phase for India’s real estate market. Talking about the sentiment and timing, Aman Sarin, director and CEO, Anant Raj Limited shares, “Year after year, we have observed that homebuy er sentiment peaks during this period, with sales typically rising by 10-20 per cent compared to regular months. This year too, we expect the trend to contine. With Navratri, Diwa-II, and the year-end – all considered propitious, we anticipate a surge in buyer activity. Festivals bring not only emotional significance but also a readiness to make one of life’s most important investments, and we believe this season will fur-ther strengthen the momentum in the real estate sector.”
As the 2025 festive season ap-proaches, homebuyers are poised for significant advantages.
Discounts, flexible payment plans
Yashank Wason, managing director of Royal Green Realty, asserts, “Developers are providing buyers with festive discounts, flexible payment plans. This makes it an opportune time for investments amid new project launches Government policies are amplifying these benefits. GST cuts on construction materials like cement from 28 per cent to 18 per cent will reduce costs, potentially lowering home pric-es if passed on by developers. RBI’s repo rate reduction throughout 2025 has slashed home loan EMIS, boosting easy financing.”
This festive season brings renewed optimism for the real estate sector, as homebuying sentiment continues to strengthen, backed by favourable govern-ment policies.
Sharing his views, Rajan Yadav, direc-tor, Roots Developers, says, “With recent tax rationalisations on construction ma-terials, supportive measures for housing affordability, and infrastructure upgrades in kry micro stmarkets, the ravitument for homebuyves has never been more en couraging Developers are complement ing this momentuin with festive offers. flexible payment plans and attractive deals, making it an ideal time to Invest in property. The combination of policy support and market enthusiasm is creat Ing a win-witt scenario, ensuring buyers can secure not just a home but long-term value this festive season.”
Raghav Malhotra, director, PRIME Developments, adds. “The ongoing festive season brings renewed optimism for homebuyers, fuelled by the government’s recent GST reforms and a consistent educ tion in repo rates These measures have not only made homes more affordable but also empowered buyers to leverage exceptional festive offers from leading de velopers. Lower GST and borrowing cont directly translate to increased purchasing
The ongoing festive season brings renewed optimism for homebuyers, fuelled by the government’s recent GST reforms and a consistent reduction in repo rates. These measures have not only made homes more affordable but also empowered buyers to leverage exceptional festive offers from leading developers
power, making this an ideal time to turn aspirations into reality. As policy support strengthens market confidence, discerning buyers can look forward to a rewarding festive period, with quality projects and attractive price points reshaping home ownership dreams.”
Festivals in India bring optimism and inspire consumers to make important life decisions, and one of the biggest is buying a home
This year, the GST changes have further boosted affordability, which is particularly encouraging for families in Tier 2 and 3 cities. These markets are seeing a steady rise in demand thanks to rapid infrastructure projects such as new highways, metro networks, and airports We are witnessing growing interest in in-tegrated townships that combine housing with retail, education, and open spaces. Buyers in emerging cities are becoming more confident about choosing develop ments that offer a complete lifestyle, not just homes. The festive season is adding momentum to this shift, and we believe smaller cities will play a major role in driving India’s housing growth in the coming years, concludes Mohit Goel. MD, Omaxe Ltd.
Sourc : TOI
